Data protection
In this data protection declaration, we provide information on which personal data we process in connection with our activities and operations, including our solarlehre.ch website. In particular, we provide information on why, how and where we process which personal data. We also provide information about the rights of persons whose data we process.
Further data protection declarations and other legal documents such as general terms and conditions, terms of use or conditions of participation may apply to individual or additional activities and operations.
1. contact addresses
Responsibility for the processing of personal data:
Swissolar
Neugasse 6
CH-8005 Zurich
We point out if there are other controllers for the processing of personal data in individual cases.
Data Protection Officer
We have the following data protection officer as a point of contact for data subjects and as a contact for supervisory authorities in the event of data protection inquiries:
Andreas Hekler
Neugasse 6
8005 Zurich
2. terms and legal bases
2.1 Terms
Personal data is all information relating to an identified or identifiable person. A data subject is a person about whom personal data is processed.
Processing includes any handling of personal data, regardless of the means and procedures used, in particular the storage, disclosure, procurement, collection, deletion, storage, modification, destruction and use of personal data.
2.2 Legal basis
We process personal data in accordance with Swiss data protection law, in particular the Federal Act on Data Protection (FADP) and the Ordinance to the Federal Act on Data Protection (OFADP).
3. nature, scope and purpose
We process the personal data required to carry out our activities and operations in a permanent, user-friendly, secure and reliable manner. Such personal data may fall into the categories of inventory and contact data, browser and device data, content data, meta or marginal data and usage data, location data, sales data as well as contract and payment data.
We process personal data for the duration required for the respective purpose(s) or by law. Personal data whose processing is no longer required will be anonymized or deleted.
We may have personal data processed by third parties. We may process personal data jointly with third parties or transfer it to third parties. Such third parties are, in particular, specialized providers whose services we use. We also guarantee data protection for such third parties.
We only process personal data with the consent of the data subject, unless the processing is permitted for other legal reasons. Processing without consent may be permissible, for example, to fulfill a contract with the data subject and for corresponding pre-contractual measures to protect our overriding legitimate interests, because the processing is evident from the circumstances or after prior information.
In this context, we process in particular information that a data subject voluntarily provides to us when contacting us – for example by post, email, instant messaging, contact form, social media or telephone – or when registering for a user account. We can store such information in an address book or with comparable tools, for example. If we receive data about other persons, the transmitting persons are obliged to guarantee data protection for these persons and to ensure the accuracy of this personal data.
We also process personal data that we receive from third parties, obtain from publicly accessible sources or collect in the course of our activities and operations, if and to the extent that such processing is permitted by law.
4. applications
We process personal data about applicants to the extent necessary to assess their suitability for an employment relationship or for the subsequent execution of an employment contract. The required personal data results in particular from the information requested, for example in the context of a job advertisement. We also process personal data that applicants voluntarily disclose or publish, in particular as part of cover letters, CVs and other application documents as well as online profiles.
5. personal data abroad
We generally process personal data in Switzerland. However, we may also disclose or export personal data to other countries, in particular in order to process it or have it processed there.
We may disclose personal data to all countries and territories on earth and elsewhere in the universe, provided that the local law guarantees adequate data protection in the opinion of the Federal Data Protection and Information Commissioner (FDPIC ) or in accordance with a decision of the Swiss Federal Council.
We may disclose personal data to countries whose laws do not guarantee adequate data protection, provided that suitable data protection is guaranteed for other reasons, for example through appropriate contractual agreements, on the basis of standard data protection clauses or with other suitable guarantees. Exceptionally, we may export personal data to countries without adequate or appropriate data protection if the special requirements under data protection law are met, for example the express consent of the data subjects or a direct connection with the conclusion or execution of a contract. We will be happy to provide data subjects with information about any guarantees or provide a copy of guarantees on request.
6. rights of data subjects
Data subjects about whom we process personal data have the rights under Swiss data protection law. This includes the right to information and the right to rectification, erasure or blocking of the processed personal data.
Data subjects about whom we process personal data have the right to lodge a complaint with a competent supervisory authority. The supervisory authority for data protection in Switzerland is the Federal Data Protection and Information Commissioner (FDPIC ).
7. data security
We take appropriate technical and organizational measures to ensure data security appropriate to the respective risk. However, we cannot guarantee absolute data security.
Our website is accessed using transport encryption (SSL / TLS, in particular with the Hypertext Transfer Protocol Secure, abbreviated to HTTPS). Most browsers indicate transport encryption with a padlock in the address bar.
Our digital communication – like all digital communication in general – is subject to mass surveillance without cause or suspicion and other surveillance by security authorities in Switzerland, the rest of Europe, the United States of America (USA) and other countries. We cannot directly influence the corresponding processing of personal data by secret services, police forces and other security authorities.
8. use of the website
8.1 Cookies
We may use cookies. Cookies – our own cookies (first-party cookies) as well as cookies from third parties whose services we use (third-party cookies) – are data that are stored in the browser. Such stored data need not be limited to traditional cookies in text form.
Cookies can be stored in the browser temporarily as “session cookies” or for a certain period of time as so-called permanent cookies. “Session cookies” are automatically deleted when the browser is closed. Permanent cookies have a specific storage period. In particular, cookies make it possible to recognize a browser the next time it visits our website and thus, for example, to measure the reach of our website. Permanent cookies can also be used for online marketing, for example.
Cookies can be completely or partially deactivated and deleted at any time in the browser settings. Without cookies, our website may no longer be fully available. We actively request – at least if and insofar as necessary – explicit consent to the use of cookies.
For cookies that are used to measure success and reach or for advertising, a general objection (“opt-out”) is possible for numerous services via AdChoices (Digital Advertising Alliance of Canada), the Network Advertising Initiative (NAI), YourAdChoices (Digital Advertising Alliance) or Your Online Choices (European Interactive Digital Advertising Alliance, EDAA).
8.2 Server log files
We may collect the following information for each access to our website, provided that this information is transmitted by your browser to our server infrastructure or can be determined by our web server: Date and time including time zone, Internet Protocol (IP) address, access status (HTTP status code), operating system including user interface and version, browser including language and version, individual sub-page of our website accessed including amount of data transferred, last website accessed in the same browser window (referrer).
We store such information, which may also constitute personal data, in server log files. The information is required in order to provide our website in a permanent, user-friendly and reliable manner and to ensure data security and thus in particular the protection of personal data – also by third parties or with the help of third parties.
8.3 Tracking pixels
We may use tracking pixels on our website. Tracking pixels are also known as web beacons. Tracking pixels – including those from third parties whose services we use – are small, usually invisible images that are automatically retrieved when you visit our website. Counting pixels can be used to record the same information as in server log files.
9. social media
We are present on social media platforms and other online platforms in order to communicate with interested parties and provide information about our activities and operations. In connection with such platforms, personal data may also be processed outside Switzerland.
The general terms and conditions (GTC) and terms of use as well as data protection declarations and other provisions of the individual operators of such platforms also apply in each case. In particular, these provisions provide information about the rights of data subjects directly vis-Ã -vis the respective platform, including, for example, the right to information.
10. services of third parties
We use the services of specialized third parties in order to be able to carry out our activities and operations in a permanent, user-friendly, secure and reliable manner. Among other things, we can use such services to embed functions and content in our website. In the case of such embedding, the services used record the Internet Protocol (IP) addresses of users at least temporarily for technically compelling reasons.
For necessary security, statistical and technical purposes, third parties whose services we use may process data in connection with our activities and operations in aggregated, anonymized or pseudonymized form. This is, for example, performance or usage data in order to be able to offer the respective service.
We use in particular:
Services of Google:
Provider: Google LLC (USA) / Google Ireland Limited (Ireland) for users in the European Economic Area (EEA) and Switzerland; General information on data protection: “Principles of data protection and security“, Privacy policy, “Google is committed to complying with applicable data protection laws”, “Guide to data protection in Google products”, “How we use data from websites or apps on or in which our services are used” (information from Google), “Types of cookies and other technologies used by Google”, “Personalized advertising” (activation / deactivation / settings).
10.1 Digital infrastructure
We use the services of specialized third parties in order to be able to make use of the necessary digital infrastructure in connection with our activities and operations. These include hosting and storage services from selected providers.
We use in particular:
Cyon:
Hosting; Service provider: cyon GmbH (Switzerland); Information on data protection: “Data protection”, Privacy policy.
WordPress.com:
Blog hosting and website builder; Service provider: Automattic Inc. (USA) / Aut O’Mattic A8C Ireland Ltd (Ireland) for users in Europe and elsewhere; Information on data protection: Privacy Policy, Cookie Policy.
10.2 Advertising
We use the option of displaying targeted advertising for our activities and operations on third parties such as social media platforms and search engines.
With such advertising, we would particularly like to reach people who are already interested in our activities and operations or who might be interested in them (remarketing and targeting). For this purpose, we may transmit corresponding – possibly also personal – data to third parties who enable such advertising. We can also determine whether our advertising is successful, i.e. in particular whether it leads to visits to our website (conversion tracking).
Third parties with whom we advertise and where you are logged in as a user may be able to assign the use of our online offer to your profile there.
We use in particular:
Facebook advertising (Facebook Ads):
Social media advertising; Service provider: Meta Platforms Ireland Limited (Ireland) and other Meta companies (including in the USA); Data protection information: Remarketing and targeting, in particular with the Facebook pixel and custom audiences including lookalike audiences, privacy policy, “Advertising preferences” (user registration required).
Google Ads:
Search engine advertising; Service provider: Google; Google Ads-specific information: Advertising based on search queries, among other things, using various domain names – in particular doubleclick.net, googleadservices.com and googlesyndication.com – for Google Ads, “Advertising” (Google), “Why am I seeing a particular ad?”.
Instagram Ads:
Social media advertising; Provider: Meta Platforms Ireland Limited (Ireland) and other meta-companies (including in the USA); Data protection information: Remarketing and targeting, in particular with Facebook pixels and custom audiences including lookalike audiences, Privacy Policy (Instagram), Privacy Policy (Facebook), “Advertising preferences” (Instagram) (user login required), “Advertising preferences” (Facebook) (user login required).
LinkedIn Ads:
Social media advertising; Service provider: LinkedIn Corporation (USA) / LinkedIn Ireland Unlimited Company (Ireland); Privacy Policy: Remarketing and targeting in particular with the LinkedIn Insight Tag, “Privacy Policy”, Privacy Policy, Cookie Policy, Objection to personalized advertising.
Snapchat Ads:
Social media advertising; Provider: Snap Inc. (USA); Information on data protection: Remarketing and targeting in particular with the
snap pixel
‘ “Our Privacy Promise”, “Privacy Policy”, Privacy Policy, Special Privacy Policies for individual regions and countries, including the European Economic Area (EEA) and the United Kingdom, “Privacy by Product” (including advertising), “Privacy Settings”, Cookie Policy, Cookie Settings.
TikTok Ads:
Social media advertising; Service providers: TikTok Information Technologies UK Limited (United Kingdom) and TikTok Technology Limited (Ireland) for users in the European Economic Area (EEA), the United Kingdom and Switzerland / TikTok Inc. (USA) for users in the USA / TikTok Pte. Ltd. (Singapore) for users in the rest of the world; Information on data protection: Remarketing and targeting in particular with the
TikTok pixel
Privacy Policy, “Privacy Policy for Younger Users“, Cookie Policy, “Privacy Policy and Cookie Policy for TikTok for Business” (“TikTok for Business – Privacy and Cookie Policy”).
11. extensions for the website
We use extensions for our website in order to be able to use additional functions.
We use in particular:
Antispam Bee:
Privacy-friendly, yet efficient and reliable spam protection (distinguishes between wanted comments from humans and unwanted comments from bots and spam); Developer: Pluginkollektiv (in Germany and the rest of Europe); Privacy policy: Use on own server infrastructure and without cookies, Documentation (Pluginkollektiv), Documentation (GitHub).
Imagify:
Image optimization; Service provider: WP MEDIA (France); Privacy Policy: Terms of Service, Frequently Asked Questions.
12. success and reach measurement
We use services and programs to determine how our online offering is used. In this context, we can, for example, measure the success and reach of our activities and operations as well as the impact of third-party links to our website. However, we can also, for example, test and compare how different versions of our online offering or parts of our online offering are used (“A/B test” method). Based on the results of the success and reach measurement, we can in particular correct errors, strengthen popular content or make improvements to our online offering.
When using services and programs for performance and reach measurement, the Internet Protocol (IP) addresses of individual users must be stored. IP addresses are always shortened (“IP masking”) in order to follow the principle of data minimization through the corresponding pseudonymization and thus improve user data protection.
When using services and programs for measuring success and reach, cookies may be used and user profiles may be created. User profiles include, for example, the pages visited or content viewed on our website, information on the size of the screen or browser window and the – at least approximate – location. In principle, user profiles are only created in pseudonymized form. We do not use user profiles to identify individual users. Individual third-party services with which users are registered may be able to assign the use of our online offering to the user account or user profile of the respective service.
We use in particular:
Google Analytics:
Performance and reach measurement; Service provider: Google; Google Analytics-specific information: Measurement also across different browsers and devices (cross-device tracking) and with pseudonymized Internet Protocol (IP) addresses, which are only transmitted in full to Google in the USA in exceptional cases, “Data protection”, “Browser add-on to deactivate Google Analytics”.
Google Tag Manager:
Integration and management of other services for measuring success and reach as well as other services from Google and third parties; Provider: Google; Google Tag Manager-specific information: “Data collected with Google Tag Manager”; further information on data protection can be found in the individual integrated and managed services.
13. final provisions
We have created this data protection declaration with the data protection generator of Datenschutzpartner.
We may amend and supplement this privacy policy at any time. We will provide information about such adjustments and additions in a suitable form, in particular by publishing the current privacy policy on our website.